Partnerships

Case studies: what we built and what changed

Ten partnerships, told with the numbers that moved and the parts that were hard. A marketplace that brought 100+ vendors on board in seven months. Member renewals cut from three weeks to four days. A Dubai store that converts 38% better. Most of these products are still in our care, which is the part of the story we are proudest of.

Illustrated marketplace storefront with made in India product categories and a product page offering an AR preview

Commerce · 2021

Made By Bharat: 100+ vendors and 1,800+ products, live in seven months

Made By Bharat

100+ vendors onboarded

Illustrated learner dashboard showing course progress, the practical task and the next assessment step

Education · 2020

GoDaddy Academy: 3,200+ learners in year one, certificates in under a minute

GoDaddy India (GoDaddy Academy)

3,200+ learners registered in year one

Illustration of a tablet showing an AR walkthrough of an industrial machine, with the next step and safety zone highlighted

Education · 2022

Mahindra MILU: AR and VR training that made practical onboarding 30% faster in the pilot

Mahindra (MILU)

12 interactive AR and VR modules

Ekeeda's 2020 homepage, headlined Redesign your learning experience, with the course catalogue one click away

Education · 2020

Ekeeda: pages three times faster, and a cloud move nobody noticed

Ekeeda

3x faster page loads, 6.2s to 1.9s

Illustrated IVCA member portal showing a renewal due, one-click renewal and the member resources library.

Membership · 2021

Renewals in four days, not three weeks.

IVCA

4 days renewal cycle, down from 3 weeks

Redrawn member dashboard on a phone: total deposits, pending loans, savings balance and a chart, all with sample figures.

Financial services · 2021

A passbook in every member's pocket.

NABARD Employees' Co-operative Credit Society

3,000+ members with 24x7 access

Archived Creating Abilities homepage from December 2020, with its mission statement beside a crimson world map circle.

Social impact · 2020

A public home that makes it easy to help.

Creating Abilities

Doubled volunteer enquiries in six months

Pipeline diagram: contact lists, domain authentication, warm-up, the email platform, WhatsApp and reporting, joined in one flow.

Commerce · 2026

From spam folders to a channel buyers read.

A B2B trading house in India

95%+ email delivery after warm-up

Storefront for an unbranded skincare label in a browser, with an Arabic toggle, a routine builder and the concierge chat open.

Commerce · 2025

One store, one app, one AI concierge.

A D2C skincare brand in Dubai

38% higher conversion

System diagram: fourteen store tills, a warehouse, the ERP and a web store around one cloud stock service with a five minute sync pulse.

Retail · 2024

14 stores, one inventory.

A multi-store retail chain in Pune

14 stores on one inventory

Social impact

Some of our work never appears on an invoice.

A share of the studio's time goes to nonprofits and community work, because technology should help beyond the balance sheet. Creating Abilities, a disability inclusion nonprofit, is the story told in full here. Others sit in the archive, including a website for Blind Handicap Social built with our long-standing community partner Enroot Mumbai.

We hold that work to the same standard as a Fortune 500 programme: accessible, fast on an inexpensive phone and looked after once it is live. Visitors to a nonprofit's website have less patience for a broken page, not more, and the people running it rarely have a developer on call.

From the archiveBefore the case studies, there was the archive.Photographers' portfolios, a gaming community, a nonprofit website, the hackathon we ran as students and the hosting company whose support line was a founder's own phone. Smaller builds from 2018 to 2020, kept because they show where our habits came from.

In good company