Perspectives

Straight answers on cost, platforms and AI, from the people who build.

Guides to web and app development written by the designers and engineers who ship it. What a website or app really costs in India, the UAE and the UK. Which platform suits the business you actually run. Where AI earns its place and where it quietly costs you. Most of these began as a question a client asked on a first call, and deserved a better answer than the one we could give in five minutes.

AI and automation9 min read

AI chatbots for business: what they cost in India and how RAG works

An FAQ bot, a RAG assistant and an agent that acts cost very different amounts to build and to run. Here is what each one costs in India, how RAG keeps answers honest, and where the hand off to a person belongs.

Saurabh Soparkar · 26 September 2026

Commerce10 min read

Shopify vs WooCommerce in India: the answer depends on your stage

Which platform is better has no single answer. Which is better for the next two years of your store does, and it depends on your sales, your catalogue and who will be on call when checkout breaks.

Suraj Pawar · 22 September 2026

Engineering9 min read

App development cost in India: the real bill arrives in year two

Flutter, React Native and native quotes look alike in year one. Hiring, performance and maintenance decide what your app really costs in year two.

Prem Raval · 15 September 2026

Strategy10 min read

Website development cost in 2026: the build, and the three years after

A website quote tells you what launch day costs. This guide prices websites by what they must do, in INR, AED and GBP, and adds up the three years that follow.

Saurabh Soparkar · 8 September 2026

Strategy8 min read

How to brief a digital product studio without pretending you know the answer

The best briefs share context instead of finishing the product in advance. Here is what to include, what to leave open, and a one page structure you can copy.

Prem Raval · 28 July 2026

Engineering8 min read

Website rebuild checklist: how to launch without losing what you earned

A new design is the visible part of a rebuild. The risk lives in URLs, redirects, forms and DNS, so here is the checklist we run before, during and after every launch.

Suraj Pawar · 28 July 2026

Growth8 min read

WhatsApp Business readiness: what to fix before you apply

Meta's review asks whether your business is real, whether it matches the application and whether people asked to hear from you. Here is how to make your website answer yes, and how pricing works once you are live.

Saurabh Soparkar · 28 July 2026

One useful email, only when there is something worth reading.

We do not run a form or a weekly digest. Write to connect@designandcode.tech with the word Perspectives and we will send each new guide when it is published, along with the odd note on what we are learning from live projects. Reply with the word stop at any time and a real person will take you off the list.

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